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As a quintessentially British company, Ashley Wilde are proud to be a family business with three generations of expertise. We are rich in heritage and have design, style, innovation and service as the company's guiding principles.

We have secured an industry reputation for exceptional quality and unparalleled customer service and are renowned for going above and beyond to always exceed customer expectations.

As market leaders, we have secured the very best design talent and our fabric collections continue to influence the industry; with diverse collections that cater to a range of tastes.

Ashley Wilde and KAI are the group’s distinctive in-house brands while our lifestyle bedding brands include leading International names in home decor and accessories, including Kylie Minogue at Home, Orla Kiely, Ted Baker, to name but a few.

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